New Year's Resolutions Survey

Quarter 4, 2006 Results

1. Do you intend to make a New Year's Resolution this year?
73.86 % (3097)	Yes
26.14 % (1096)	No

Percents for the following question are based on the 3097 people who said they do intend to make a New Year's Resolution this year.

2. What will be your No. 1 resolution?
10.95 % (339)	Be more organized
1.26 % (39)	Help others/volunteer
1.65 % (51)	Learn something new
0.32 % (10)	Read more
0.19 % (6)	Quit drinking
4.46 % (138)	Quit smoking
23.12 % (716)	Lose weight
8.49 % (263)	Exercise more
3.29 % (102)	Eat better
0.61 % (19)	Get a better education
2.65 % (82)	Reduce stress overall
0.29 % (9)	Reduce stress at work
3.71 % (115)	Enjoy life more
0.87 % (27)	Take a trip
0.61 % (19)	Make new friends
0.74 % (23)	Start a new relationship
2.58 % (80)	Become a better person
2.10 % (65)	Spend more time with family and friends
1.00 % (31)	Be more patient/tolerant at work/with others
3.04 % (94)	Stick to a budget
1.71 % (53)	Take more time for myself
4.49 % (139)	Save more money
2.58 % (80)	Get a better job
8.62 % (267)	Get out of debt
3.10 % (96)	Be more focused/active in spiritual/religious matters
2.87 % (89)	Focus more on my health
0.32 % (10)	Become more politically active/involved
0.52 % (16)	Redecorate my home/a room in my home
0.84 % (26)	Remodel my home/part of my home
3.00 % (93)	Other

3. Was this your No. 1 resolution last year?
17.50 % (542)	Yes
47.21 % (1462)	No
35.29 % (1093)	I didn’t make any resolutions last year.

4. What tactics will you employ to attain this resolution for 2007? (Check all that apply.)
5.17 % (160)	Hire someone to help you (i.e, financial consultant, personal trainer, life coach.)
37.65 % (1166)	Develop/write down a specific plan
10.36 % (321)	Purchase self-help book or other materials
30.77 % (953)	Engage family and friends as supporters
3.84 % (119)	Join an online service
12.79 % (396)	Enlist a buddy to join you
20.31 % (629)	Keep a journal
8.07 % (250)	Take a class
16.92 % (524)	Join/enroll in facility/organization to attain goal (ie: gym, community college, dating service, volunteer group)
12.98 % (402)	Other

5. How much are you willing to spend during the year to attain your goal?
20.21 % (626)	$0
14.85 % (460)	$1 to $50
12.82 % (397)	$51 to $100
12.17 % (377)	$101 to $250
15.50 % (480)	$251 to $500
6.39 % (198)	$501 to $750
5.00 % (155)	$751 to $1000
4.29 % (133)	$1001 or $1500
1.42 % (44)	$1501 to $2000
7.33 % (227)	$2001 or more

6. Are there other goals/resolutions you’ll likely pursue, other than your No. 1 choice referenced above? (Check a maximum of 3.)
20.41 % (632)	Be more organized
5.26 % (163)	Help others/volunteer
6.88 % (213)	Learn something new
2.65 % (82)	Read more
0.32 % (10)	Quit drinking
4.36 % (135)	Quit smoking
20.96 % (649)	Lose weight
20.25 % (627)	Exercise more
15.05 % (466)	Eat better
3.26 % (101)	Get a better education
11.46 % (355)	Reduce stress overall
1.49 % (46)	Reduce stress at work
11.14 % (345)	Enjoy life more
6.04 % (187)	Take a trip
3.94 % (122)	Make new friends
2.32 % (72)	Start a new relationship
5.75 % (178)	Become a better person
6.65 % (206)	Spend more time with family and friends
4.84 % (150)	Be more patient/tolerant at work/with others
9.59 % (297)	Stick to a budget
6.07 % (188)	Take more time for myself
13.63 % (422)	Save more money
5.59 % (173)	Get a better job
16.92 % (524)	Get out of debt
8.98 % (278)	Be more focused/active in spiritual/religious matters
6.01 % (186)	Focus more on my health
0.48 % (15)	Become more politically active/involved
3.52 % (109)	Redecorate my home/a room in my home
4.36 % (135)	Remodel my home/part of my home
1.78 % (55)	Other
4.17 % (129)	No other resolutions